Comparing Customer Relationship Management Applications: What’s Most Important?
Comparison shopping can be enlightening. And it can be surprising. Comparing CRM vendors is a great way to find out which tools may have what you need in a customer relationship management tool and it can be a great time to find out about features you didn’t even realize were out there. Many people begin researching popular tools like Zoho vs Goldmine and find themselves looking at other tools as well because they find out, through comparing, that their wish list has some very specific requirements that not all major CRMs have. Comparison shopping for CRM tools is about so much more than just price.
How Tricky Will it be to Work While on the Move?
One of the things that older CRM tools lack is the ability to update and access information while on the go. Logging into the CRM tool was cumbersome, to put it mildly. Today, more than ever, salespeople need to be able to access and update things while on the move and a good CRM will not only have the ability to access and update information but it’ll be instantly synchronized so that everyone is looking at the exact same information. You’ll need a great mobile app to make smartphone use productive, too. When you compare Zoho vs Goldmine you have to think like a salesperson. Which of the tools you’re considering will appeal to salespeople? Without great features and benefits and without the very obvious benefit of making life easier, salespeople won’t adopt using the tool and you’ll have wasted the company’s money and stunted the company’s growth.
How Easy or Difficult will it be to Implement?
Picking the right CRM with a long list of great features is a big win. But if it’s hard to get it up and running, rolled out, and working with other tools you and your team use daily it’s not such a win. If the road to going live is really rocky it’ll cost you. Consider implementation, support, and ease of going live when you compare tools like Zoho vs Goldmine and others.
Compare >Zendesk Sell, Too
Zendesk Sell is often chosen when people compare Zoho vs Goldmine. The easy implementation, the cost effectiveness, and the long list of great features mean that sales teams can benefit from implementing it almost immediately. Zendesk Sell is also good long term, too, as it’s extremely scalable and customizable. Zendesk Sell is cost effective, has fantastic mobile features, and it’s a breeze to get up and running. When you do your comparison shopping for the best CRM for your business, consider checking it out. Sign up here today for free and evaluate whether or not it meets your wants and needs.