Comparing Customer Relationship Management Applications: What’s Most Important?
Comparison shopping can be enlightening. And it can be surprising. Comparing CRM vendors is a great way to find out which tools may have what you need in a customer relationship management tool and it can be a great time to find out about features you didn’t even realize were out there. Many people begin researching popular tools like Zoho vs Fusion CRM and find themselves looking at other tools as well because they find out, through comparing, that their wish list has some very specific requirements that not all major CRMs have. Comparison shopping for CRM tools is about so much more than just price.
Think About How it’ll Be Used
It’s definitely the mobile age and mobile tools have changed the way salespeople, business development managers, and relationship managers work. Does your current method measure up in the mobile space? If it did, you probably wouldn’t be looking at making a change. When considering options such as Zoho vs Fusion CRM take a close look at the way the tool works on a desktop or laptop, yes, but also look at how it’ll work on a smartphone, too. The way it functions on mobile devices is usually even more important than how it functions on a big screen with a mouse and keyboard because the vast majority of the time it will be used on a smartphone or tablet with a touchscreen.
You Need to Be Sure to Pick a Tool People Will Use
Many companies spend a fortune implementing new tools to help boost success but implementation woes, training nightmares, and compatibility problems can render a tool useless. Look at reviews of CRMs from a user adoption and ease of implementation standpoint to ensure you’re not about to embark on somewhat of a nightmare. Zoho vs Fusion CRM users may be very verbal about certain problems with implementation, support, or compatibility that you’ll want to be aware of. By looking at reviews and testimonials as well as features and benefits you’ll gain insightful information that could help you make a sage choice.
Zendesk Sell is a Cut Above with Sales Tracking, Mobile Features, and Easy Implementation
Zendesk Sell is an excellent tool for your sales force and should be on your list of CRMs to evaluate. Whether you look at Zoho vs Fusion CRM and another tool or ten more tools, it has amazing mobile capabilities, great insightful sales reports, is easy to configure and customize, and salespeople can literally hit the ground running because it’s so easy to use. Try it here today for free.