Comparison Shopping for the Right CRM Tool
It’s not always easy to pick the right thing when you have a menu of choices in front of you. But thinking about what you do want as well as what you don’t want can help you narrow the list down. When comparing CRM tools like Top Producer vs Basecamp there are a few key features and conditions you will want to keep in mind. Most companies in the 21st century put mobile features high on their priority list. Another area to keep at the forefront is the ease of use, implementation fees and requirements, and how quickly you can get your entire team up and running and benefiting from that tool.
What’s a Must Have?
How important is mobility in a CRM tool? Almost all salespeople work more outside the office than at the office. Good features that let you access and update your sales pipeline and customer contact information as well as important documents linked to deals and accounts can make a huge difference in productivity. A smartphone screen can’t fit a large website the way that a laptop or desktop can. You can’t do data entry the traditional way when you’re using an iPhone, Blackberry, or Android. Make sure that the mobile capabilities don’t just look good on paper --- they have to work in reality, too, and reality is a small screen! Whether you’re considering Top Producer vs Basecamp or have a long list of tools to look at, think about what you need and what your salespeople need, too.
Ease of Use, Adoption Rates, and Results
A good thing to consider is the potential for fast user adoption when looking at tools like Top Producer vs Basecamp. Will there be down time as your team gets accustomed to it? Will there be support issues when you try to integrate the CRM with your other essential daily sales and productivity tools? This can make a big difference in user adoption rates, too. Salespeople don’t have time for down time. They’re measured on results.
Zendesk Sell: The CRM You Need to Check Out
In your quest to find the perfect CRM comparing Top Producer vs Basecamp and other CRM tools, be sure to consider Zendesk Sell, too. Zendesk Sell is free to try (you can sign up here) and it has a wealth of great benefits that make small and large sales teams work cohesively. With great mobile features, awesome sales reports, and a very short go live time, you’ll quickly see a boost in productivity, in sales morale, and in engaged customers, too.