Ensure The Sales Tools You Evaluate Meet Your Criteria for Ease of Use, Mobility, and User Adoption
There are some important factors to consider when getting ready to upgrade to a sales automation tool such as a CRM. Many companies look at top tools like Sage CRM vs SugarCRM. When examining the differences between two+ CRM tools, make sure you consider some important factors related to functionality, adoptability, and mobility. The right mixture of features and benefits will ensure you pick a tool that will be adopted successfully by your sales force.
Ensure Your CRM Does Chain People to their Desk
Today’s salesperson doesn’t have time for cumbersome and clunky sales force pipeline management tools that slow them down because they spend time on data entry instead of sales. They want a tool that augments their day, not complicates it. Smartphone apps are increasingly being used to manage relationship effectively as well as manage busy schedules. Make sure your evaluation of Sage CRM vs SugarCRM takes this into consideration. Will the tools you’re using be easy to use from anywhere?
Ensure Great User Adoption Rates, Too
Many companies say that they have to fight to get their sales force using their CRM. And many companies find implementing CRM tools a nightmare. Be sure you calculate all up front and ongoing costs, consider training requirements, and look at user adoption rates of tools that you compare, too. Which one between Sage CRM vs SugarCRM will be better received by your team? Which one will be easier to get up and running? Will either of these tools integrate well with other sales tools you use? What about social media? Email marketing? How about sales reporting? All these factors are important to consider and can make a difference in user adoption rates.
CRM Should Help Your Team Do More and Do it Better
Zendesk Sell is another tool to consider when you compare Sage CRM vs SugarCRM. Not only does it offer the ability to work well from anywhere with a great smartphone app but it’s simple to implement, too. And because it’s cloud-based, it’s not going to involve major implementation costs and won’t be cost prohibitive on an ongoing basis. Zendesk Sell is supported by a world class support team and salespeople say that it makes their life more productive. Whether you examine 2-3 CRM tools or 20-30 we hope that Zendesk Sell will be part of that list. It’s simple and free to sign up to check it out here.