Be Sure You Have a Thorough List of Wants and Needs When Researching CRM Tools
It might be easy to compare CRM tools if you see a wide array of differences between the options available. Matching the features list to your wants and needs can make it easier to source the right solution for your needs. But what about when you compare tools and they all start to look the same? Here are some key differentiators to keep in mind whether you compare Oracle vs Fusion CRM or another two software titles.
How Tricky Will it be to Work While on the Move?
One of the things that older CRM tools lack is the ability to update and access information while on the go. Logging into the CRM tool was cumbersome, to put it mildly. Today, more than ever, salespeople need to be able to access and update things while on the move and a good CRM will not only have the ability to access and update information but it’ll be instantly synchronized so that everyone is looking at the exact same information. You’ll need a great mobile app to make smartphone use productive, too. When you compare Oracle vs Fusion CRM you have to think like a salesperson. Which of the tools you’re considering will appeal to salespeople? Without great features and benefits and without the very obvious benefit of making life easier, salespeople won’t adopt using the tool and you’ll have wasted the company’s money and stunted the company’s growth.
Think About “Nice to Haves”, Too
When you sit down with a plan to choose a CRM you might have a few ‘nice to have’ items that aren’t essential. The comparison process could also reveal features you didn’t think about that either make it onto your ‘nice to have’ list or that wind up on your must-have list after consideration. Beyond features, consider other important factors, like implementation time, implementation costs (if any), after sales support, and training requirements. Will each tool you’re considering be easy or difficult with the above areas? User adoption is a critical factor of success with a CRM and when you compare Oracle vs Fusion CRM you’ll want to understand which of these options is easier to implement and even more importantly, which is the one that your team will be happier to use.
You Should Check out Zendesk Sell. Why?
While you compare Oracle vs Fusion CRM, it’s important to also add Zendesk Sell to your evaluation. Why Zendesk Sell? This post-PC CRM is getting great reviews as a top CRM contender because of mobile apps, robust reporting features, easy implemetation, and low costs. Take a look at the features and benefits of using the Zendesk Sell and try it here for free so you can see it in action.