Be Sure You Have a Thorough List of Wants and Needs When Researching CRM Tools
It might be easy to compare CRM tools if you see a wide array of differences between the options available. Matching the features list to your wants and needs can make it easier to source the right solution for your needs. But what about when you compare tools and they all start to look the same? Here are some key differentiators to keep in mind whether you compare Oracle vs Basecamp or another two software titles.
What’s a Must Have?
How important is mobility in a CRM tool? Almost all salespeople work more outside the office than at the office. Good features that let you access and update your sales pipeline and customer contact information as well as important documents linked to deals and accounts can make a huge difference in productivity. A smartphone screen can’t fit a large website the way that a laptop or desktop can. You can’t do data entry the traditional way when you’re using an iPhone, Blackberry, or Android. Make sure that the mobile capabilities don’t just look good on paper --- they have to work in reality, too, and reality is a small screen! Whether you’re considering Oracle vs Basecamp or have a long list of tools to look at, think about what you need and what your salespeople need, too.
Don’t Forget About Training, Implementation, User Adoption, and Support
Do you know how long one takes over the other when comparing Oracle vs Basecamp? What about other tools? Do you have a clear indication of implementation costs, how long it takes to train people, how long it’ll take to go live, and what sort of support will be available to you after you’ve gone live? Beyond the features and benefits listed beside each CRM you compare, be sure you look at the ease of getting up and running, too. Getting up and running easily will also impact how warm of a reception your team gives the new CRM, too. And tools like CRMs are only as good as the information put into them so user adoption is pretty important!
Consider Checking out More than Just Two CRM Demos
It’s wise to be vigilant about choosing such an important tool for your company. When it comes to CRM, there are a lot of choices and you probably don’t have time to analyze 100 different tools. If you think that comparing Oracle vs Basecamp is enough of a comparison, you might miss out on a great tool that offers you mobile functionality, easy implementation, great pricing, and quick return on your investment. Beyond comparing Oracle vs Basecamp, consider checking out Zendesk Sell, too. It’s easy to see why so many companies like yours are happy with it and it won’t cost you a thing to download our version.