Improve online sales performance

It’s important that companies work both at bringing in new business and at nurturing the customer relationships they’ve already worked hard to build. Salespeople need the right tools to help them do both.

A Better CRM Could Help Fuel Sales Growth

A good way to ensure sales growth is to be sure salespeople divide their time between managing existing customers and in working at finding new opportunities. Does the CRM your company is using provide value each and every day? Does it help salespeople do their jobs better or do they complain that it’s clunky, slow, and tricky to deal with when they’re busy on the road? If you want to continually improve online sales performance, the right tools and processes need to be in place. Beyond tracking deals and contacts in an effective manner it’s also important to leverage good sales reports to help you plan for future sales growth.

Juggling New Prospects and Existing Accounts

Juggling clients and leads is a delicate balancing act but it’s a necessary thing in this day and age. Salespeople need to strive to have a solid understanding of every single deal in their pipeline. Not only does every contact with a client need to be logged but accurate and detailed sales reporting helps, too. Effective sales reporting helps salespeople figure out the next logical step with each account and helps them prioritize based on the low hanging fruit. Furthermore, sales reporting helps you improve online sales performance, too, by helping you figure out which strategies may work the best for closing deals and managing your sales funnel better. Leveraging the right tools and getting help with prioritization and organization can save salespeople time and effort. In order to get salespeople to adopt new processes and tools, the right incentives need to be in place. Sell the sales rep on the fact that new pipeline management techniques and tools can help them make more money in less time and this type of incentive can ensure that salespeople adopt your revised processes and help you achieve the ongoing growth you need.

Mobile CRM Tools are Essential in the 21st Century

A salesperson can more effectively improve online sales performance when he or she can effectively track them. Having the ability to update the status of a lead while on the road saves time and ensures that no details are forgotten. When a customer calls a rep who is out in the field and the rep is able to access updated information and continue to update those records based on that conversation, this equates to productivity and makes a difference to the sales rep as well as anyone else relying on that data for planning or financial purposes. If you expect your salespeople to stop and input many keystrokes to update records, you’ll either have a bogged down and ineffective salesperson or you’ll have a CRM tool that’s not being used to its potential. Take the time to pick a mobile CRM that works the way your salesperson works to maximize efficiency and organization.

Why Base is the Perfect Tool for Sales Growth

Base is a CRM that’s built the way salespeople work. It can help you with your existing customers as well as your efforts to improve online sales performance. This tool offers great mobile sales pipeline management features with intuitive sales reports, a drag and drop interface that’s perfect for sales reps on the go, and mobile capabilities that help teams collaborate and communicate remotely with the same efficacy as being in the same office. Base makes it easier than ever to pinpoint where efforts should be spent for boosting business and retaining existing customers, too. Start using it today. Not only is it effective in helping you with growth but it’s a breeze to implement, too.

Josh Bean Published by Josh Bean Product Marketing Manager at Base

Base will improve online sales performance and dramatically improve your sales and customer relationships. Get started today.