Enterprise lead tracking platforms

When considering implementing a new CRM tool, there are several important factors to consider so that you won’t face buyer’s remorse.

Listen to the Needs of Your Team When Choosing a New CRM

When companies choose the wrong customer relationship management software, it’s often due to lack of close evaluation and lack of feedback from their sales teams. By taking time to evaluate available enterprise lead tracking platforms and by learning, from your sales team, what sorts CRM features they would like, you can be sure you implement the right solution for your enterprise. The right solution will ensure buy-in from team members and will ensure that you can streamline sales pipeline management, too, helping you fuel growth, boost customer retention, and recognize and reward your highest performing salespeople.

Upgrade to the Cloud

When you choose your company’s enterprise lead tracking platforms, what criteria do you use to evaluate various options that are advertised as best in class or the latest and greatest? Consider several areas, including: ease of use, functionality, and scalability. Also, when looking at pricing, don’t just look at the cost per license. Consider the ongoing costs to house data, to support the product, the time commitment or contract required when you sign up for it, and so on. More businesses than ever are opting for cloud-based sales applications for a number of reasons. Not only are they more affordable to implement and use but they are easier for people in the field to adopt, too. When looking at your CRM options look for the gaps your old tool left and talk to your people to find out what they want in a CRM.

Benefit from Mobile Synchronization

Having enterprise lead tracking platforms that offer mobile apps is another big plus in terms of productivity and competitive edge. When your salespeople can be as productive out in the field as they can in the office it bodes well for your customers and for your business. Today’s cloud-based CRM tools are not all equal but one way to get the most out of it is to ensure that your teams can use it from anywhere and that they can use it easily from various devices like desktops, laptops, tablets and smartphones on whatever platform they prefer.

Base: Best in Class, Price, and Easiest to Integrate

If you are searching for enterprise lead tracking platforms you will want to ensure that you don’t stop and make a decision until you’ve evaluated Base. Base is a cloud-based CRM built for companies with a need to gather details about deals, share information within the company, and for people who need to access the info from anywhere. Base does more than replace your old CRM or manual sales pipeline tracking system; Base blows it out of the water. Find out why by giving it a test drive today.

Josh Bean Published by Josh Bean Product Marketing Manager at Base

Base is one of the fastest growing enterprise lead tracking platforms on the market. It will dramatically improve your sales and customer relationships. Get started today.