Calculate sales team efficiency

Revenue isn’t the only indicator of sales force productivity. Analyzing your pipeline and measuring sales force effectiveness based on numerous metrics can help you nurture customer relationships and increase market share and profit.

When Did You Last Calculate Sales Team Efficiency for Your Organization?

One of the best ways to increase sales is to entice sales reps to work harder. If the majority of your team is already working really hard, a good next step to extract more success is to help them work smarter. Good tools can help you calculate sales team efficiency so that you can identify areas for improvement on a per person basis. Regardless of how successful your top sales reps are, there’s always room for improvement, whether it’s in the process, the approach, the systems that are in place, or the attitude of continually breaking records and stretching to achieve more.

How do You Analyze Sales Team Success?

Beyond revenue generation, there are many ways to calculate sales team efficiency. By examining every stage of your sales pipeline, by examining historical data, and by leveraging information about deals won and deals lost you can begin to see where processes could be tweaked and people could be mentored for vast improvements. The right tools could help in this area through providing you with detailed data that is helpful and insightful. This data could fuel growth in revenue and in your individual sales rep’s win rate. It could also help you analyze which customers are the most profitable and where there are opportunities you might currently be missing out on.

Choosing Tools that Easily Integrate into Your Business

There are dozens and dozens of tools that promise to help companies track deals and calculate sales team efficiency but it’s important to look at various options to ensure that you pick something that will easily integrate into your business model. Most salespeople spend very little time at the office but can benefit, significantly, from having access to the information they’d have if they were in a cubicle and connected to the local area network. When you have sales reps that work in team environments it helps if your CRM and sales tracking tools are collaborative --- enabling teams to share information regardless of whether or not they work in the same building. The right tools should also be scalable so that as you grow your business the tool will work right along with you. And the tools you choose should be easy to deploy and get up and running, not require months of planning and weeks of training.

Use Base and See the Difference it Makes

Base does so much more than track your customers. It tracks your leads and deals. It helps your salespeople be a more productive professional and it helps managers lead their teams and nurture them with real data that can help a company operate with continuous improvement at its core. Base is a scalable, mobile, cloud-based CRM solution with awesome sales reporting capabilities and the functionality sales teams and their leaders need. Use it now and start the task of beginning to calculate sales team efficiency and use the data you find to improve the individual performance and cohesiveness of your sales team(s). Base requires no commitment and is free to try.

Josh Bean Published by Josh Bean Product Marketing Manager at Base

Base will calculate sales team efficiency and help your team become 10x more productive. Get started today.