Calculate sales force effectiveness

Revenue isn’t the only indicator of sales force productivity. Analyzing your pipeline and measuring sales force effectiveness based on numerous metrics can help you nurture customer relationships and increase market share and profit.

When Did You Last Calculate Sales Force Effectiveness for Your Organization?

One of the best ways to increase sales is to entice sales reps to work harder. If the majority of your team is already working really hard, a good next step to extract more success is to help them work smarter. Good tools can help you calculate sales force effectiveness so that you can identify areas for improvement on a per person basis. Regardless of how successful your top sales reps are, there’s always room for improvement, whether it’s in the process, the approach, the systems that are in place, or the attitude of continually breaking records and stretching to achieve more.

Sales Analysis Tools Can Help You Develop a Map for Success

It’s not enough to simply to calculate sales force effectiveness by tracking your deals on a per deal basis to see what the revenue is per salesperson but you should also look at the data that comes from tracking leads both lost and won to help refine the processes and plan for mentoring individuals so that they can actively work to increase their conversion rates. Tools that track deals also need sales reporting capabilities in order to help your sales team boost their productivity. The right tools will provide helpful insights into where improvements can make an impact. The best sales tools help people refine their schedule, too, so that they can more easily prioritize and be more proactive. Tracking can help you determine where things most often go wrong, too, so that you can leverage the successful sales methods to boost success in other areas. Efficient tools help you track so that you can ensure that opportunities are not lost due to inaction and to help you act when things go wrong in a way that extracts data from those losses in order to prevent the same lost opportunities in the future.

Ensuring Your Sales Tool is Effective

When picking a tool that will help you calculate sales force effectiveness, be sure the tool doesn’t slow down the user’s productivity. Is it mobile friendly? Will it improve the way they work? It’s very possible that your tracking tools can begin to vastly improve your sales process before you’ve even had a chance to analyze things. This could result in your sales teams being stoked about being analyzed because they’ll see vast improvements in their potential for success instead of seeing tools added to an already arduous sales process. Implementing improvements to their day will make team members more open to change.

Base – A Mobile-Friendly Post-PC CRM

If you are ready to calculate sales force effectiveness, you owe it to yourself, your team, your company, and your customers to test drive Base. This intuitive tool is ideal for a mobile sales force and offers amazing functionality and analytics for your team and for you --- for strategic planning, sales rep development, and sales planning purposes. Try it today.

Josh Bean Published by Josh Bean Product Marketing Manager at Base

Base will calculate sales force effectiveness and help your team become 10x more productive. Get started today.