When Wading Through Lists of CRM Features and Benefits, Some Things Really Stand Out
Are you surprised at how many different CRM tools proclaim that they are the best CRM on the market? If you are looking at your options, such as Basecamp vs Podio, and considering a few, closely looking at features when comparing them makes sense. Some features can seem like a must-have and some can seem like a ‘nice-to-have’. When considering your options, it’s important that you think long term as well as short term.
Is It Easy to Use from Wireless Devices?
If your comparison of Basecamp vs Podio has left one looking better on paper in one area and the other longer stronger in another make sure you’re getting the full picture regarding issues that are important. That tool won’t just be used from a computer. Have you examined how it works from a smartphone yet? Chances are that your team will be accessing their CRM from many places above and beyond the office. Will it matter what smartphone platform they are using? Will they have secure access to the latest information in that CRM? Good mobile functionality isn’t just a nice bell or whistle --- it’s fundamentally important in the 21st century.
Think About “Nice to Haves”, Too
When you sit down with a plan to choose a CRM you might have a few ‘nice to have’ items that aren’t essential. The comparison process could also reveal features you didn’t think about that either make it onto your ‘nice to have’ list or that wind up on your must-have list after consideration. Beyond features, consider other important factors, like implementation time, implementation costs (if any), after sales support, and training requirements. Will each tool you’re considering be easy or difficult with the above areas? User adoption is a critical factor of success with a CRM and when you compare Basecamp vs Podio you’ll want to understand which of these options is easier to implement and even more importantly, which is the one that your team will be happier to use.
You Should Check out Zendesk Sell. Why?
We think you’ll love Zendesk Sell. Zendesk Sell is definitely worth adding to your list when you look at Basecamp vs Podio and other CRM tools. Zendesk Sell ticks the boxes when it comes to great features, easy implementation, mobile capabilities, and user adoption. Take it for a test drive here for free and see why it’s worth looking closely at.